Google provides free tools that are deliberately created by Google engineer to assist us in conducting market research. I can say that Google is the world largest library website and every website that index by the Google search engine is not only the main page but also the sub page.
Google's machine is different from other search engines, where the other search engines only store the main page with a few sub pages or not there is a sub page. Keyword is very important for webmasters and by using keywords, we can display the website in the search results page with the specific phrases that we have set.
To find out the type of keywords of interest by the market, we can use the Adwords Keyword Tool provided by Google to determine the right keywords for the content that we create will be in building a website. With Adwords Keyword Tool, we can know the competition for the keywords that we will use the content in our website.
Other tools provided by Google to monitor a popular topic is the Google alert, where each search result that you want to be sent through your email. Google provides many benefits for the development of market research, Google Trends is a tool to identify trends with the keyword phrase is popular at a certain time.
Labels: Google , Marketing
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