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Flutter: applying a deflection in the middle of the display screen, reveals a debt parted like the design

Saturday, June 12, 2010

LG Electronics North American mobile phone company (LGEMU) the 'Be the future design (Design the Future)' in the subject conducted six weeks from March 15 to mobile phone design competition winners announced one day.

This tournament is the third since 2008 last 18 years or older was conducted by Americans. ▲ originality of a total of more than 400 points gongmojak (Creativity / Originality) ▲ feasible (Feasibility) ▲ requirements fulfilled (Need Fulfillment) and three kinds of items Rate choewoosujak a total of 40 points, including the winning points were selected.

A place of honor at Virginia Tech (Virginia Tech) Industrial Design, students teamed up four men squads 'AL-i' the accounting $ 20,000 (about 24 million won), won the prize.

'AL-i' on the phone with one hand, can use the various functions of the various UI (User Interface: User Experience) implement usability Smartphones raised one step. 1, 2 and 3 on the design, the more likely the commercialization of the design were not disclosed.

In addition, a hand-holder and the connection with the projector to recognize the behavior of a variety of applications to control smartphones to see at a glance 'Atlas (Atlas)', Braille keypad for the visually impaired with a unique design of the 'surface (Surface)' also attracted attention, and other winners.

Meanwhile, the film 'Iron Man' of the accessories team president Bouvet Russell (Russell Bobbitt) selected by applying a special prize of the bending part of the display screen is split apart, like debt reveals 'flutter (Flutter)' that were selected. 'Flutter' in the future Hollywood blockbusters got a chance to emerge.

2 and 3 above $ 10,000 each crab (about 12 million won) and $ 5,000 (about 6 million won), winning a $ 1,000 (about 120 million) were awarded. LG Electronics to all the winners of the target market decide whether to review the possibility of the commercialization plans.

MC Business Division, LG Electronics vice president, North American Division hwanggyeongju, "Competition was more and more innovative with a high interest level is high design offers a massive," said, "LG Electronics is expanding communication channels with our customers, continually gained a variety of product ideas reflected in plans, "he said.



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