Lady GaGa who has has sold over ten million albums and over thirty-five million singles worldwide is a big name. So is Apple.
Putting the two together, whether you like it or not, is brilliant. Those who don't like her music, or her rather eclectic look, will watch the commercial just to complain about it.
Others who are devoted GaGa fans will be happy to see her anywhere they can.
Like it or not, you'll be tuning in. Excellent marketing.
Poker Face, Telephone and Bad Romance and now Apple 4G. Interestingly enough, Lady Gaga's Monster Ball Tour starts June 28 with a total of 31 cities in the U.S. and Canada scheduled. The Apple 4G is due to debut around that time, so isn't that just perfect timing?
Whether you are a Lady GaGa fan or not, if the rumor is true that the Apple 4G commercials will feature Lady GaGa, it is an super PR move on Apple's part. She's notorious for attracting attention on the stage, the radio and in the world of social media, so it's just good business.
Time will tell...for now, Apple is keeping a poker face about the whole Apple iPhone 4G -- Lady Gaga connection.
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Labels: Apple , Iphone
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