Shipments of Short Range Wireless ICs Expected to Increase 18% in 2010 Tweet

Short range wireless ICs, including Bluetooth, NFC, UWB, 802.15.4 and Wi-Fi have been widely adopted in computing, communication, and consumer products in recent years.

“The market for short range wireless ICs is booming in 2010, says ABI Research analyst Celia Bo. “Total shipments will increase approximately 18% compared to 2009.”

Bluetooth ICs, which lead the short range wireless IC market, are expected to exceed 55% of total Short Range Wireless IC shipments in 2010. The cellular handsets segment is seen to be maintaining the highest unit shipment of Bluetooth-enabled products, followed distantly by the notebook and UMD segment.

Bluetooth-enabled home entertainment products form an emerging market that is forcing an increase in the Bluetooth IC shipments, and the networked and handheld game consoles and will also see wide adoption.

Bo concludes, “Bluetooth Low Energy wireless technology opens an absolutely new and very significant market opportunity for products and devices which need low cost and low power wireless connectivity.”

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