Creation Day at Mobile World Congress App Planet Tweet

At Mobile World Congress, Sony Ericsson’s Creation Day in App Planet is demonstrating our vision for the future of mobile entertainment, where consumers come together to share, personalize and continuously evolve mobile content. We call this ‘co-creation’.

Here’s a film clip that illustrates the concept of co-creation in a fun way:

Our new Creations™ service is a cloud-based online collaboration platform that facilitates co-creation. Right now Creations™ Beta offers personal and community storage and tools to make wallpapers and themes.

Christopher David, head of Developer and Partner Engagement at Sony Ericsson, talks about Creations™ and the Creation Day event:

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