Out Of there Of media and By [vympelKom] will neglect advertisement on WAP, SMS, MMS and USSD Tweet

By [vympelKom] (brand “Of [bilayn]”) and the company Of out Of there Of media, world leader in the region of mobile advertisement, concluded partner agreement. The within the framework signed agreements, Out Of there Of media will grant “To [vympelKomu]” the possibility to achieve projects on the [targetirovannoy] mobile advertisement through the multichannel platform Of mobucks. Furthermore, Out Of there Of media will answer for sales, development of business and operating support.

As a result the analysis of the International market for mobile advertisement, Out Of there Of media it was selected by the candidate, who most fully answers the current needs of the business Of [vympelKoma]. Companies are intended to neglect a number of commercial pilot projects on the mobile advertisement in Russia in 2010, using WAP, SMS, MMS I USSD- channels. It is worthwhile to note that according to the data to the end of 3 quarters of 2009 the user base “Of [vympelKoma]” composes 65,4 million users of, including 51 millions in Russia. Within the framework the collaboration “Of [vympelKoma]” and Of out Of there Of media will be for the first time used the newest version of the platform Of mobucks 2.5, whose starting takes place soon.

Combining the best solutions in the region of mobile advertisement with the extended marketing possibilities, and being also based on the success Of mobucks 2.0 and platform Of adFund from Out Of there Of media, Mobucks 2.5 proposes to clients a number of significant advantages. Among them: the wide variety of advertising channels (for example, wap/display, sms, mms, ussd, wap of push, ringbacktones, video advertisement so forth), the collection of the [targetirovannykh] data along all channels, and also the effective crosscountry race- channel segmentation of users and [targeting].

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