the Video- service of ivi.ru: full-length legal [kontent] of on-line Tweet

The investment trust ru -Net Of ltd. together with companies “Digital Of access” they start the project of ivi.ru - Russia's first on-line video- service of full-length legal [kontenta]. Are at present signed transactions on the acquisition of rights to the showing of popular series, motion pictures and TV- programs from the most important rightholders, among whom the leading Russian television channels of TNT, STS, MTV, MUZA- TV, television network “Stream”, motion picture company “the central prison Of [partnership]” and “Of [amedia]”, studio “Soyuzmultfilm”, “2[V] studio”, the international television channel Of world Of fashion Of channel and other companies. In all are today signed license agreements more than with hundred rightholders. Are conducted negotiations with the leading Russian television channels, the cinema and the teles-producer, the large western studios and other rightholders. Exclusive sales of advertising possibilities and marketing of project achieves company “Digital Of access”.

Project is neglected on February 26 into the open access for all users. Beta version became accessible to the last week limited circle of [bloggerov] and representatives of Internet- association. On the site of ivi.ru in the regime of flow broadcasting the user will be able to free of charge look popular Russian and western series, films, TV- programs, entertaining of show, short video, program about the entertainments, the secular life, the journeys, musical clips and much other.

The catalog of [kontenta] at the given moment comprises more than 9000 hours. In their number popular series: “Liquidation”, “[Isaev]”, “[Kadetstvo]”, “doctor of the Zhivagos”, “master and Margaret”, “[Barvikha]”, “rendezvous point is not possible to change”, “[Univer]”, the best models of domestic and foreign cinematography, by including recent rolling novelties such as “Taras [Bulb]”, “bride by any price”, “antichrist”, “Bruno”. Will be also represented super-Heath tele-ether - “Comedy Of club”, “our Russia”, “medley”, “town” and others. To ivi.ru will be accessible entire classics of Soviet animated cartoon, for example, “well, wait! ”, “[Prostokvashino]”, “[Cheburashka] and the crocodile of gene”, and also the largest in Russia catalog of the series of Japanese anime.

Labels: