“Taiwan Mobile is keen to launch smartphones that meet the communications needs of Taiwanese customers,” said Cliff Lai, Chief Operating Officer of Consumer Business Group, Taiwan Mobile. “Building on the success of the original BlackBerry Bold, we are pleased to launch the BlackBerry Bold 9700 smartphone, featuring a full QWERTY keyboard in a sleeker design. As the sole provider of BlackBerry® smartphones and services, Taiwan Mobile offers a range of voice and data plans that provide flexibility for customers who want to enjoy both productivity gains and entertainment on-the-go with the BlackBerry platform.”
“We are delighted to introduce the BlackBerry Bold 9700 smartphone together with Taiwan Mobile,” said Norm Lo, Vice President of Asia Pacific at Research In Motion, “We believe that customers will be extremely impressed with the new 3G-enabled BlackBerry Bold 9700, including its exciting new features, exceptional performance and refined design.”
The BlackBerry Bold 9700 smartphone offers top-of-the-line performance, functionality and features with support for 3G (HSDPA) networks around the world, a next-generation (624 MHz) processor, built-in GPS and Wi-Fi®, a 3.2MP camera and a sharp, dazzling display. The BlackBerry Bold 9700 smartphone also features enhanced battery life and music playback time up to 38 hours.
Cutting edge engineering and premium finishes extend to the exterior of the handset with a smoothly integrated touch-sensitive trackpad and a highly tactile, distinctive, fretted keyboard. The dark chrome frame and leatherette back add to the new smartphone's sleek and elegant look, while the narrow profile, balanced weight and soft-touch sides allow it to feel incredibly comfortable in one hand.
Value-added Services and Special Promotions
Value-added services for BlackBerry smartphones are available at Taiwan Mobile. In addition to the newly launched eBook app and StockMan service, the BlackBerry Bold 9700 supports Taiwan Mobile’s enhanced version of catch portal, which houses various applications including location-based services, a phone book for commonly used numbers and a mobile movie schedule and ticketing service.
For individual customers who select Taiwan Mobile’s entry-level voice plan (around NT$200), they can purchase the new BlackBerry Bold 9700 at a discounted price of NT$13,990. If the customer selects the BlackBerry 990 service plan with a 24-month contract and Taiwan Mobile’s Myzone Rate Plan (NT$568), they can enjoy a 20% discount on the BlackBerry 990 service plan (NT$792) and will be offered the BlackBerry Bold 9700 smartphone free-of-charge*.
In addition, the first 1,000 customers who purchase a BlackBerry Bold 9700 from Taiwan Mobile will be granted a free GelaSkin**, an easy-to-apply removable cover for the BlackBerry smartphone that provides extra protection and allows users to personalize their BlackBerry smartphones*.
For enterprise customers who select the BlackBerry 1499 service plan with a 24-month contract and Taiwan Mobile’s NT$1,500 voice rate plan or Myzone Rate Plan (NT$568), they can enjoy the full benefits of the BlackBerry 1499 service plan for only NT$999 and will be offered a BlackBerry Bold 9700 free-of-charge.*
Furthermore, Taiwan Mobile will provide BlackBerry smartphone accessories to enterprise customers free-of-charge, which includes extra batteries, BlackBerry® Charging Pod (limited for 300 sets) and M-series Mini Extra Battery Charger (limited for 50 sets)*.
For individual customers, please contact Taiwan Mobile myfone stores or customer service hotline at 0809 000 852. For enterprise subscription, please contact Taiwan Mobile enterprise service hotline at 0809 000 809.
* Terms and conditions apply, please contact Taiwan Mobile.
** Three designs are available while stocks last.
About Taiwan Mobile
Taiwan Mobile Co., Ltd. (TWM) is a leading telecommunications company in Taiwan, with 30 percent of the market share, more than 6 million customers. It was incorporated in the Republic of China on February 25, 1997 and was the first non-state owned company to receive a GSM 1800 license.
TWM was the first private telecommunications company to go public and the first wireless operator to launch 3G services using Wideband Code-Division Multiple Access (WCDMA) technology.
To maximize customer value, TWM is committed to the era of digital convergence and dedicated to provide the "Quadruple-Play" services across mobile, fixed-line, cable TV, and broadband. Looking ahead, TWM will continue to strengthen its competitiveness to become the most reliable telecom operator in Taiwan. For more information, please visit www.taiwanmobile.com.
Labels: Blackberry , Mobile operators
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