U.S. CELLULAR APPOINTS MARY N. DILLON AS PRESIDENT AND CEO Tweet

CHICAGO, United States Cellular Corporation (NYSE: USM) announced that its board of directors has appointed Mary N. Dillon as president and chief executive officer (CEO), effective June 1. Dillon will replace retiring president and CEO John E. Rooney, and will join the U.S. Cellular board.

Dillon, 48, joins U.S. Cellular from McDonald's Corporation, where she was global chief marketing officer and executive vice president, with responsibility for worldwide marketing efforts and global brand strategy. In this role, Dillon led initiatives to build and enhance the McDonald's brand worldwide, and increase the quality and efficiency of marketing planning and execution. Prior to joining McDonald's, Dillon was president of the Quaker Foods division of PepsiCo Corporation.

"Mary has the rich consumer marketing background and strong operational experience to lead U.S. Cellular to superior long-term growth and success," said LeRoy T. Carlson, Jr., U.S. Cellular chairman and TDS president and CEO. "She has the strategic focus to leverage the strengths of U.S. Cellular's customer-focused Dynamic Organization, drive customer loyalty, and improve profitability and shareholder value. Mary's integrity and passion for the customer are an excellent fit for the company."

"U.S. Cellular is positioned for a strong and healthy future," said Dillon, "and I'm excited to build on the company's relentless focus on customers. I look forward to working with the experienced senior management team and dedicated associates to elevate the U.S. Cellular brand and the customer experience. I share U.S. Cellular's values, and am proud to have been selected to guide the company's Dynamic Organization to achieve profitable growth over the long term."

Dillon is on the board of Target Corporation, and holds a BS in marketing and Asian studies from the University of Illinois at Chicago.

About U.S. Cellular
United States Cellular Corporation, the nation's sixth-largest wireless carrier, provides a comprehensive range of wireless products and services, excellent customer support and a high-quality network to approximately 6.1 million customers in 26 states. The Chicago-based company employed 8,900 full-time equivalent associates as of March 31, 2010. At the end of the quarter, Telephone and Data Systems, Inc. (TDS) owned 82 percent of U.S. Cellular.

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