Sao Paulo, Brazil – Motorola (NYSE: MOT) announced Motorola FLIPOUTTM with MOTOBLURTM, a stylishly square and compact smartphone that’s as individual as its users. Launching in Brazil in the beginning of Q3, FLIPOUT runs on Android™ 2.1 and features an innovative square pivot design that opens to reveal a five-row QWERTY keypad with a separate row for numeric keys. FLIPOUT features up to seven customizable home screens, live wallpapers and added security for exchange server users. It also offers enhanced MOTOBLUR making it easier to follow who and what really matters to you and access to SHOP4APPSTM by Motorola, featuring a wide selection of applications and games optimized for use on this new Android-powered device.
“FLIPOUT merges Motorola’s design heritage with Android to deliver a new take on the typical smartphone form. In an incredibly compact square, FLIPOUT fits neatly in your palm, purse or small pocket, making it fun and easy to stay connected while on the go,” said Sergio Buniac, Vice President of Mobile Devices on Motorola Brazil. “For fans of social networking, FLIPOUT also features enhancements to MOTOBLUR, allowing users to connect with their networks however they want.”
FLIPOUT will be available in box with three different colored battery doors that users can exchange according to the occasion.
Enhanced MOTOBLUR
MOTOBLUR is Motorola’s exclusive Android experience that syncs contacts, posts, messages, photos and much more — from sources such as Twitter™, Gmail™, Facebook®, MySpace and Orkut, work and personal e-mail, and Last.fm — and automatically delivers them to the home screen. MOTOBLUR automatically backs up contacts, log-in information, home screen customizations, e-mail and social network messages to a secure server and provides remote data wipe for lost or stolen devices. One username and password restores contacts, messages and connectivity to prior networks and email providers.
FLIPOUT offers enhanced MOTOBLUR functionality and features, including:
• Happenings and Messages widgets – filter by social networking account, by contact(s) or by contact group to only see the information you want
• Screen customization – move and resize preloaded widgets on up to seven home screens
• Battery Manager – manage battery consumption by operating in one of three performance modes
• Data Manager – monitor data usage to better manage pay-as-you-go and limited data plans
• Personal and Corporate e-mail – pushed directly to the device
• Re-tweet capabilities
Hear and be heard
FLIPOUT includes CrystalTalkTM PLUS which improves a caller’s voice while filtering out background noise for better conversations. Building on Motorola’s proprietary microphone and speaker configuration, CrystalTalk PLUS adds a second microphone to provide even clearer voice quality, while cutting down background noise.
Multimedia
FLIPOUT brings optimal web and photo browsing to the palm of your hand with multi-touch pinch to zoom, and Adobe® Flash® Enabled which provides access to most content-rich websites.
For music fans, FLIPOUT’s connected media player offers full screen lyric support, integrated song ID and a social solution for knowing what people around you are listening to.
Additional multimedia features include a FM radio with RDS support, a 3.1MP camera with digital zoom and KODAK PERFECT TOUCH technology for better, brighter pictures and gallery mode for tagging and labeling of photos. One-touch uploads to Facebook®, Orkut, MySpace, Picasa and Photobucket make sharing your images quick and easy. Also included are video capture, playback and streaming options along with Bluetooth®1 capabilities for wireless calls and music.
FLIPOUT includes a 2GB memory card, expansible to 32GB, built in GPS, E-Compass plus Wi-Fi and 3G support for connectivity and features full Google™ services including Google Search™, Google Maps™, Gmail™ and access to thousands of apps on the Android Market™.
Discover and Download
SHOP4APPS, Motorola’s store for Android applications, makes it easy to discover, purchase and download free and paid applications for Motorola Android-powered phones. SHOP4APPS complements the Android MarketTM experience by providing consumers with a broad selection of local language apps across multiple categories that have been tested and optimized for Motorola devices.
• Find your favorite app. Search for your favorites or find new ones – from games and entertainment to lifestyle and business tools – SHOP4APPS offers something for everyone.
• Access, browse and purchase apps from a handset or PC
• Search by category, keyword, interests, developer, service type, location and more
• “Try before you buy” demo option available on most apps
• Rate, recommend and share apps with friends
• Let us show you our favorite picks. Browse MOTOPICKS and discover the newest and most popular applications.
• Download or Purchase Once. Keep It Forever. Purchased and downloaded apps are stored in a personal storage area, called the “App Locker,” making switching handsets or restoring applications seamless and easy.
Availability
Motorola FLIPOUT with MOTOBLUR will be introduced to Brazil in the beginning of Q3. For more information about availability, please contact your local Motorola representative. To experience MOTOBLUR, please visit www.motorola.com/motoblur.
Labels: Android , Motorola
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