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Maxisat Selects Motorola for IPTV Headend Upgrade

Monday, May 24, 2010

New headend solutions enable cost effective, high quality video service delivery.

Helsinki, Finland - Motorola, Inc. (NYSE: MOT) announced its Mobile Devices and Home business has signed a contract with Maxisat to upgrade the operator’s MPEG-2 to MPEG-4 transcoding and MPEG-4 encoding capabilities. Deploying Motorola’s encoding solutions will provide enhanced, high video quality at exceptionally low bit rates which will enable Maxisat to more efficiently deliver high quality, rich video services to its Maxivision customers across Finland. This new contract builds on the existing set-top relationship between Motorola and Maxisat, under which Maxisat has rolled out Motorola’s VIP1900 Series IPTV set-tops.

Maxisat’s new IPTV headend will include Motorola’s standard definition MPEG-4 video encoder which combines receiver functions with advanced encoding technology to deliver both constant and variable bit rate video services at the lowest bit rates. The SE-4100 is an IP-centric platform that delivers flexibility, value and exceptional video quality and includes an HD upgrade option, meeting Maxisat’s requirements for cost effective bandwidth optimization today while providing flexibility for further growth and HD service delivery in the future.

As part of the headend upgrade, Motorola has qualified its Cherrypicker application platform and APEX high density EdgeQAM (previously deployed with Maxisat) to support the DVB SimulCrypt conditional access standard. This will enable Maxisat to secure its content on multiple delivery platforms as any third party conditional access will be able to communicate with the Cherrypicker and APEX for video and audio encryption.

“Maxisat is committed to delivering high quality services; we want to ensure our customer can enjoy an unparalleled viewing experience. Our over-the-top solution is one of the first in Europe to utilise over 90 digital channels for our customers to choose from. This all is delivered over the Internet to any connection over 2 Mbps broadband in Finland. Motorola’s headend solutions demonstrate superior video quality and cost effectiveness, giving us confidence in our purchasing decision,” said Tommi Blom, executive director of Maxisat. “This implementation will enable us to offer high quality IPTV services with superior bandwidth utilization.”

“The increasing demand for more entertainment, higher video quality and bandwidth efficiency has become a key business driver for service providers,” said Steve McCaffery, vice president and general manager, Motorola Home, EMEA. “Our portfolio of headend solutions has the depth and flexibility to meet a wide variety of distribution requirements, which ultimately allows service providers to more efficiently deliver rich video content to the consumer.”

Motorola has been a leader in digital video processing systems for nearly 20 years, having deployed more than 2,500 MPEG-2 and MPEG-4 digital headends as well as thousands of CherryPicker systems that optimize bandwidth and splice millions of ads every day around the world.



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