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Vertu – strategy change and plans for 2010

Thursday, June 3, 2010

Mobile-review have posted an article about Vertu – strategy change and plans for 2010. Here is their final conclusion.

Many people view Vertu phones just as curiosity they will never buy. A quick guide to 2010 collection is not the reason to go to the shop and buy such a handset. It just allows getting insight into Vertu range, learning about the prices and appreciating the design and materials. The main message of the article is that Vertu is on the change trail and in the future the collections will be updated quicker with the number of offered products to be increased. This way Vertu reacts to the emergence of other market players, which promises interesting solutions in terms of design and materials.



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