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SAMSUNG Mobile Announces The Upcoming Availability of The SAMSUNG Strive™ And SAMSUNG Sunburst™

Saturday, March 27, 2010

Two stylish form factors allow users to take their pick on staying connected.

DALLAS - Samsung Telecommunications America (Samsung Mobile) , the No. 1 mobile phone provider in the U.S.2, announced the availability of the Samsung Sunburst™, a full touch screen phone with a range of customizable widgets and the Samsung Strive™, a stylish vertical slider with a full QWERTY keyboard. Both devices will be available beginning March 21 at AT&T stores nationwide.

Samsung Sunburst
The Sunburst is a 3.0” full touchscreen device that keeps users connected with style. With a sleek, futuristic black and chrome design, the Sunburst’s resistive touchscreen uses widgets to provides users with one-touch access to their favorite features, applications and social networking sites such as Facebook and MySpace. Advanced messaging features such as text and instant messaging and Mobile E-mail give users the ability to stay constantly connected.

Additional key features of the Sunburst include:

Virtual full keyboard for easy typing
Full browser experience with Single Zoom
Smart Unlock for easy access to applications
2.0 Megapixel Camera/ Camcorder
SMS and MMS Messaging
Mobile E-mail
AT&T SocialNet
AT&T Mobile Music
AT&T Navigator
Bluetooth v2.0+ EDR
Dimensions: 2.08" x 4.33" x .51"
Weight: 3.08 ounces

Samsung Strive
The Samsung Strive is a vertical slider, following the lines of the Samsung Propel™ family of messaging devices, available in two color options – black/silver and purple/charcoal. With a full, slide-out QWERTY keyboard, users have access to group messaging with conversations, which allows users to send threaded text messages with video, pictures and view multiple conversations at a time.

The Strive is the first device from AT&T to offer three new mobile services the company announced today: a new group messaging service, AT&T Mobile Share and AT&T Address Book. The services offer functionality typically found in smartphones to a wider range of powerful yet affordable devices designed for the mass-market.

Additional key features and specifications of the Strive include:

Mobile Email
SMS, MMS, Video Messaging and Instant Messaging
2.0 Megapixel Camera/ Camcorder
AT&T Mobile Music
AT&T Address Book
AT&T Navigator
Bluetooth v2.0+ EDR
AT&T Video Share and Mobile Video
Dimensions: 4.2” x 2.3” x 0.57”
Weight: 3.99 ounces

Pricing and Availability
The Samsung Sunburst is available for $39.99 after a two-year agreement and mail-in-rebate.. (Pay $89.99 and receive $50 AT&T Promotion Card with a two year service agreement.) The Samsung Strive is available for $19.99 for a limited time, as part of AT&T’s current 50%-off quick messaging phones promotion. (Pay $69.99 and receive a $50 AT&T Promotion Card with a two-year service agreement.) Both devices will be available March 21 through select AT&T retail locations or at www.wireless.att.com.

1. Samsung Mobile is proud to provide ENERGY STAR-qualified power adapters with its mobile phones and accessories. ENERGY STAR qualified products use less energy, save money, and help protect the environment. Products that have earned the ENERGY STAR meet strict energy-efficiency guidelines set by the US Environmental Protection Agency and the US Department of Energy.
2. Number one mobile phone provider in the U.S claim for Samsung Mobile based upon reported shipment data, according to Strategy Analytics Q1-Q4 2009 and Q3 and Q4 2008 U.S. Market Share Handset Shipments Reports.

About Samsung Telecommunications America
Samsung Telecommunications America, LLC, a Dallas-based subsidiary of Samsung Electronics Co., Ltd., researches, develops and markets wireless handsets and telecommunications products throughout North America. For more information, please visit www.samsungwireless.com.

About Samsung Electronics Co. Ltd
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2008 consolidated sales of US$96 billion. Employing approximately 164,600 people in 179 offices across 61 countries, the company consists of two business units: Digital Media & Communications and Device Solutions. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.



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