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AT&T to Launch First Spanish-Language U-verse TV App with Univision FIFA World Cup(TM) Multiview

Tuesday, June 1, 2010

AT&T to Offer Exclusive Mexican Men’s National Team Spanish-Language Content Across Multiple Screens; U-verse TV Customers to Experience Tournament via Univision’s Live Coverage of 64 Games and Comprehensive On Demand Content.

Offering fans extensive and exclusive coverage of the Copa Mundial de la FIFA Sudáfrica 2010, AT&T* and Univision announced the launch of the Univision 2010 FIFA World Cup™ app, the first Spanish-language TV app available from U-verse TV.

Copa Mundial FIFA 2010In addition to delivering live access to all 64 matches via Univision, TeleFutura and Galavisión, AT&T will provide comprehensive Univision Spanish-language content in the U-verse TV On Demand library, and exclusive Mexican National Team Spanish content across multiple screens. AT&T is bringing fans more ways than any other provider to follow the 2010 FIFA World Cup™ with live and on demand coverage across screens.

The U-verse Univision 2010 FIFA World Cup™ app includes a Univision Multiview that lets you watch the Univision, TeleFutura and Galavisión channels featuring World Cup matches on your screen at one time. The app also features athlete bios, photos, groupings and the latest team standings straight from South Africa to your U-verse TV screen in Spanish.

“For the first time, U-verse TV customers will be able to interact with and follow their favorite teams and players through an interactive TV app with Univision in Spanish,” said Dan York, president of content, AT&T. “We’re proud to work with Univision to offer a new way for our Spanish speaking viewers to watch the 2010 FIFA World Cup™and we’re excited for fans to watch exclusive Mexican National Team videos in our U-verse on Demand library.”

Broadcasting all of the event’s 64 matches in High Definition (HD), this summer Univision will be transformed into the U.S. FIFA World Cup™ destination, leveraging its market-leading assets — Univision, TeleFutura, Galavisión, Univision.com, Univision Móvil, and Univision On Demand — to deliver a one-of-a-kind experience for its audiences with nearly 900 hours of comprehensive coverage. AT&T customers can live this experience via the U-verse Univision 2010 FIFA World Cup™ Multiview, which includes the ability to watch Univision, TeleFutura, Galavisión and your local Univision and TeleFutura stations at one time, based on market and programming package. You can choose which channel appears as the main picture with audio. The app is available on channel 3001 to all U-verse TV customers at no extra charge.

“Building on Univision’s comprehensive and exclusive Spanish-language TV coverage of the most exciting soccer tournament in the world, we are thrilled to work with AT&T to offer our viewers this first-of-its kind offering. The Univision 2010 FIFA World Cup™ app on U-verse TV will allow viewers the opportunity to interact and engage with their favorite teams and players like never before,” said Tonia O’Connor, EVP, Distribution Sales and Marketing, Univision Communications Inc.

Complete live Univision FIFA World CupTM coverage will be available to U-verse TV customers on Univision (channel varies by market), TeleFutura (3005) and Galavisión (3003). After each match, all games will be added in both Standard Definition and HD to the U-verse TV On Demand library. The FIFA World Cup™ on Univision will begin airing live on Friday, June 11, at 8:00 a.m. Eastern/7:00 a.m. Central/5:00 a.m. Pacific. A complete schedule of Univision’s FIFA World Cup™ coverage is available at www.UnivisionFutbol.com.

The U-verse TV On Demand library will also offer special Univision Spanish-language content such as a tour of the Mandela Bay Stadium built for this year’s World Cup; videos providing information and history of Johannesburg and South Africa; and the “FIFA Road to the World Cup” series, which takes a close look at all 32 teams participating in the 2010 FIFA World Cup™.

In addition to Univision’s coverage and as a proud sponsor of the Mexican Men’s National Team, AT&T will have exclusive access to content featuring the team’s “El Tri: Misión Sudáfrica” available online at AT&T Fan Zone, through the U-verse TV On Demand library and on mobile phones through AT&T Mobile Video.

AT&T will also have live and interactive U-verse TV content available in English, Arabic, German, Japanese, Korean and Portuguese.

AT&T U-verse is a leader in delivering interactive TV apps and Multiview capabilities to customers for major sporting events. AT&T introduced the award-winning Multiview app in fall 2009. U-verse TV customers have access to Sports Multiview, Kids Multiview and News Multiview at no extra cost.

AT&T U-verse offers many features that help fans wanting to catch every exciting FIFA World Cup™ moment. AT&T U-verse Total Home DVR lets you record up to four shows at once and play them back on any connected TV in the house. U-verse TV also offers an extensive HD channel lineup with more than 130 HD channels. And with fast channel change and picture-in-picture browse, you can channel surf between FIFA World Cup™ broadcasts without the delay experienced on other digital TV services and preview matches on other channels.

AT&T U-verse TV is the only 100 percent Internet Protocol-based television (IPTV) service offered by a national service provider, making AT&T U-verse one of the most dynamic and feature-rich services available today. For additional information on AT&T U-verse — or to find out if it’s available in your area — visit www.att.com/u-verse.

Univision, TeleFutura and Galavisión, owned by Univision Communications, Inc., are the leading Spanish-language programming destinations for U.S. Hispanics. The Univision Network is one of the top five networks in the United States, regardless of language. TeleFutura, launched in 2002, finished as the No. 2 Spanish-language network in Spanish-language in key dayparts and is the fastest growing network in the country, regardless of language, broadcast or cable. Galavisión is the No. 1 Spanish-language cable network in the country.



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